BOOKS & RESOURCES
Transformational Coaching: Shifting Mindsets for Sustainable Change
This book is designed to prepare you to become a leadership coach or to develop you as a leader who successfully incorporates coaching skills into your repertoire of management skills to enhance effectiveness.
Whether you are a coach or leader, the ability to deftly use coaching skills can impact many key areas. When prudently deployed and in conjunction with business-critical strategies and initiatives, coaching can be the most effective way to develop the full capacity of high-potential, mid- to senior-level leaders to meet the emerging challenges of today’s business environment.
After all, the ultimate purpose of transformational coaching is to catalyze a shift in peoples mindsets to help them accomplish what they are capable of but have not yet achieved, or have not achieved to their fullest potential.
By the time you complete this book and its exercises, you will have:
Gained important insight into what transformational coaching is and why it works
Practiced the fundamental skills of a transformational coach, from evocative questioning and active listening to articulating powerfully
Developed a clear understanding of the building blocks of any successful coaching engagement, including how to contract with the client, design purposeful goals, create a development plan, manage progress, provide accountability, and measure the efficacy of the engagement.
The acquisition of transformational coaching skills is a proven method to effectively leverage the latent talent within your organization, maximize productivity, increase engagement, and drive growth.
Conscious Marketing: Marketing From the Inside Out
This manual and guide will teach you the fundamental principles needed to market your coaching practice, in addition to helping you delve deeper to uncover the mindsets you use to market your practice. By the time you complete this workbook and guide, you will have:
Redesigned your thinking to attract your ideal clients
Constructed a core message that showcases your talents and value
Locked and loaded your calendar with action plans to items to support your strategies
Engaged a powerful support network to keep you moving forward
If you purchase this book outside of my formal Authentic Marketing class or private mentoring sessions, think of this book as a self-paced course that you are independently auditing at home. To get the most out of the experience, plan to find a coaching buddy with whom you can do the in-class exercises and fieldwork. Also plan to schedule time on your calendar to explore each module.
Conscious Marketing provides a series of succinct learning modules with the essential elements needed to support new thinking and supercharge your motivation to promote your work and share the insights behind your success. This book will enable you to fall in love again with marketing and spread the word about what you can accomplish for your clients. The secret? Get conscious.
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